Do You Know What Google Sees on Your Site?
Does Google index too little? Does Google see too much? You can find out exactly what Google sees by using a simple command in the Google search box. Type in “Site:mysite.com” and hit enter. You’ll see every page that Googe’s indexed on your site. This is useful for several reasons: If you redesigned your site you may find that much of your old site still shows up. You can delete those files and set up 301 Redirects to the appropriate pages on the new site. You can see if Google’s missing anything and take steps to address it. Implementing an XML site map is a...
Read MoreMake Your Website a Profit Center – How? Here’s 3 Tips to Get Started
Jason Koeppe from Manta Minute lays out 3 simple steps to make your website a profit center. Know your goal. Make it easy. Make it clear. Keep in mind, I said simple, not easy. But if you nail these then you will have a profit generating web presence. Free Website Analysis Is your website under-performing? Do you have little site traffic and worse conversion? Call me for your free 20 minute consultation on how to make your website profitable at 720-319-8256, email tom.gray[at]gemsolv.com. I’ll review your site than give you a 20 minute, actionable analysis on the steps you can take now...
Read MoreLocal David vs. Big Box Goliath
Local companies can be more than competitive with big box, big chain competitors. Here’s how.
Read MoreThe Twitter Code Cracked – 5 Tweets that Get Clicked
Amanda MacArthur (@amaaanda) posted a great recap of tweet formulas she’s successfully tested for Mequoda Group as well as her own clients. Read the whole article at 5 Winning Tweet Formulas That Get Clicked. I’m just going to re-list her 5 successful tweet formats here but for the details around the formulas visit the article. I also provide the examples she used and, as a learning exercise for myself, I’ve take a stab at using her tweet formulas: Formula 1: [Goal] will be achieved when you follow these [mysterious steps] “A shrinking waist can happen in two months...
Read MoreThe “Oh Duh” Way to Acquire New Customers
So here’s the headline and the lead of the article… Positive Customer Experience Drives Loyalty, Revenues There is a high degree of correlation between customers’ experiences and their likelihood to recommend a company and consider purchasing more products and services from that company in the future…Source: MarketingCharts.com And when I read it my reaction was “Oh Duh“! Everyone knows that (or should), right? But then it got interesting… How My Dad Taught Me to Increase Revenue My dad was an up-by-his-bootstraps entrepreneur who went from migrant laborer...
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