Social Media

The Twitter Code Cracked – 5 Tweets that Get Clicked

Posted by on May 29, 2012 in Blog, Conversion, Tutorials, Twitter | 1 comment

Amanda MacArthur (@amaaanda) posted a great recap of tweet formulas she’s successfully tested for Mequoda Group as well as her own clients. Read the whole article at 5 Winning Tweet Formulas That Get Clicked. I’m just going to re-list her 5 successful tweet formats here but for the details around the formulas visit the article. I also provide the examples she used and, as a learning exercise for myself, I’ve take a stab at using her  tweet formulas: Formula 1: [Goal] will be achieved when you follow these [mysterious steps] “A shrinking waist can happen in two months...

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When Marketing Happens

Posted by on Oct 17, 2010 in Marketing, Social Media | 4 comments

I’ve been out of touch recently with good friend and business coach, Elli St. George Godfrey. Elli dispenses business advice to established and would be entrepreneurs at www.abilitysuccessgrowth.com and moderates an interesting and informative Friday Twitter chat for small business owners that can be followed using #kaizenblog. What’s the (Marketing) Plan In the course of exchanging emails to arrange some catch-up time, I noticed Elli had added a tag line promoting her forthcoming book titled, “When Life Happens: How Women Business Owners Handle Personal Crisis“....

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Social Media Essentials for Business – You’re Invited

Posted by on May 18, 2009 in Blogging, Customer Acquisition, Marketing, Social Media | 0 comments

You’re invited to attend Social Media Essentials for Business - a free teleseminar on Wednesday, May 20, 2009.  Executive Coach and best selling author, Marsha Egan, will interview me on why, as a business owner or manager, it’s essential that you add social media to your marketing mix. We’ll discuss the major social media platforms and give examples of how you can use these to build your brand, establish your authority, create relationships and turn those relationships into partnerships, prospects, customers and profits. View the following video for a message from me as to...

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Jan Vermeiren Tells Us “How to Really Use LinkedIn” (Podcast)

Posted by on May 14, 2009 in Customer Acquisition, LinkedIn, Marketing, Podcasts, Social Media, Social Networks | 0 comments

I had the pleasure recently to interview Jan Vermeiren, Europe’s foremost expert on business networking and the author of How to REALLY use LinkedIn, one of the best books on any continent for getting the most from your LinkedIn account. In speaking with Jan you soon realize that he gives such great advice for using LinkedIn not because he’s a LinkedIn expert but because he’s a networking expert. Jan’s the founder of Networking Coach and came to the attention of the global community with the publication of his best selling book on harnessing the power of networks,...

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Social Media Industry Marketing Report Now Available

Posted by on Mar 24, 2009 in Developing Content, Marketing, Social Media | 0 comments

Michael Stelzner surveyed 880 marketers to create his Social Media Marketing Industry Report. He started out asking what is the most important question you want answered about Social Media Marketing. The #1 Question social media marketers asked was, “What are the best tactics to use?” Find out the rest of the Top 10 Questions Social Media Marketers want answers to along with insight as to … How much time marketers are investing in social media Social media’s benefits The correlation between time invested and results  Top tools for social media and much more....

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Interview with eBoot Camp Author, Corey Perlman – Podcast

Posted by on Mar 16, 2009 in Internet, Marketing, Podcasts, Search Engine Marketing, Social Media | 2 comments

I recently had the pleasure of interviewing Corey Perlman on the Evolving Internet Marketer Podcast. Corey is the author of the Amazon best selling book, eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business. This everyman’s guide to using the web to promote your products and services and generate revenues was written with the average business owner in mind; the guy/gal who knows they need to have or have a more effective online presence but, until now, has lacked the resources or knowledge to know what to do. Corey’s provides an informative, educational and...

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