Bad Site Design
According to Vividence...
:: 41% of users in (their) benchmarking studies have trouble searching for information on the site
:: 46% of users have trouble with site registration
:: 37% experience frustration navigating the site's shopping process.
What's the upshot? 100% of the investment you made on bringing these 'frustrated' and possibly irate visitors to your site has been wasted. A good website marketing strategy doesn't end when a visitor clicks through to your site ... it's just the beginning.
Respectfully submitted,
tom.gray@gemsolv.com

