Monthly Archives: February 2006

Before There Were Computers

Posted on February 23, 2006 by Tom Gray

Memory was something you lost with age An application was for employment A program was a TV show A cursor used profanity A keyboard was a piano A web was a spider’s home A virus was the flu A CD … Continue reading →

Posted in Humor (?), Technology & Gadgets, Uncategorized | View Comments

If it Sounds Too Good to be True … (or) What Happens When Your SEO Company Runs Afoul of Google?

Posted on February 22, 2006 by Tom Gray

Here’s a nightmare scenario for you … You head into the office and log-on to check your web site stats to see how your traffic is holding up. You’re excited because the big bucks you’ve invested in Search Engine Optimization … Continue reading →

Posted in Developing Content, Effective Web Design, Google, Search Engine Optimization, Spam and Phish, Uncategorized | View Comments

Here’s Looking at You, Kid. Eye-tracking Research and Your Website’s Layout

Posted on February 21, 2006 by Tom Gray

No, this is not the path I took to my car after this month’s Super Bowl party! What it actually represents is a fairly simplistic model of the most common eye-movement pattern of a group of browsers viewing a web … Continue reading →

Posted in Calls To Action, Effective Web Design, Navigation, Web Usability | View Comments

WordPress – I’m in Love

Posted on February 20, 2006 by Tom Gray

UPDATE: Took the plunge! Installed WordPress on my server so now my blog is served through my web site. WordPress made it easy. Even though I was a little nervous about setting up databases and the like, it was a … Continue reading →

Posted in Blogging, Blogging Tools, Uncategorized | View Comments

I Thought You Said You were the (Time) Sensitive Sort!

Posted on February 20, 2006 by Tom Gray

Couple of lessons to be learned from a recent Frontier Airlines promotional email. Urgency is good for motivating action. Use it. The internet is not a perfect delivery medium. I was all set to jump all over the special promo … Continue reading →

Posted in Calls To Action, Email Marketing, Marketing, Uncategorized | View Comments

Building Traffic on the Web

Posted on February 18, 2006 by Tom Gray

I started blogging in November 2003. I wrote 3 posts through the end of the year. I wrote 10 posts in 2004 with nothing after July of that year and didn’t post anything else for over a year, until November, … Continue reading →

Posted in Blog Directories, Building Traffic, Developing Content, Search Engine Optimization | View Comments

Phishing with the FTC

Posted on February 7, 2006 by Tom Gray

Worried your mom, girlfriend, hubby or grand dad is going to run afoul of those nefarious phishers? The friendly folks at the FTC have your back, dude. Check this out. Finally, government that works! Click the friendly phish below… Thanks … Continue reading →

Posted in Uncategorized | View Comments

Color Me Cool – Good Color is the Fabric of Good Design

Posted on February 7, 2006 by Tom Gray

Alright, look down. What color are your socks? Brown? Okay. What color are your pants? Blue? Errrr … okay, no worries–here’s the tool for you, an easy-to-use and free on-line color matching application from the makers of Color Schemer Studio. … Continue reading →

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Good Design Just Makes Sense

Posted on February 7, 2006 by Tom Gray

Somebody commented to me the other day on how cool the Apple iPod’s navigations system is. His comment caught me by surprise because I hadn’t really thought about whether it was cool or not. It just made sense. Like all … Continue reading →

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Here’s Looking at You, Kid. Eye-tracking Research and Your Website’s Layout

Posted on February 6, 2006 by Tom Gray

No, this is not the path I took to my car after yesterday’s Super Bowl party! What it actually represents is a fairly simplistic model of the most common eye-movement pattern of a group of browsers viewing a web page. … Continue reading →

Posted in Uncategorized | View Comments