Are you passionate about something, anything? Do you wish you could write a book but don’t think you have time or the ability? As a speaker, consultant or other knowledge professional would authoring a book boost your credibility, stature and, potentially, income?
Then blog.
Andy Wibbels of easybakeweblogs.com, in a teleseminar I listened in on, made this interesting and kind of obvious observation. If every day you write a paragraph or two on a topic of interest to you then at the end of a year you’ll have a book on that topic. Of course that means that you have to stay relatively narrowly focused on that topic.
Take me for instance, I work with a lot of professional speakers. Many of these speakers have written books which invariably have benefited their business in numerous ways from getting more speaking engagements to providing fairly lucrative passive income streams to helping them boost their fees. I get jealous and think, “wow, wish I could write a book but I’m undisciplined, don’t know what I’d write about, don’t have the time, don’t have the ability, blah…blah…blah…” Yet, since I started publishing this blog, I’ve generated close to 80 posts on things I think are important in the world of internet marketing.
Is this content the genesis of a book? Maybe. It lacks a certain focus. There are gaps in the information presented but, in general, it’s a good start. Right now I know I have enough material for a short ebook or two. Hmmm. Would having a few ebooks benefit my business? You bet. Would having a book boost my credibility and clientelle? I think so. Might it result in more money in my pocket and a broader distribution of my ideas (scary thought)? Yeah, it could.
Gives me something to think about and, if you blog, or are considering it, this should give you food for thought as well.
Note: See my follow up expanding on this idea of blogging your way to a book in Part II.
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