Now Playing at Google Search Results – You

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Or you could be if you have your video posted at YouTube.com or affiliated sites and somebody does a search on you or what you offer – product & service-wise.

According to an article in the May 17, 2007 edition of The Denver Post:

…In its latest technological leap, online search leader Google Inc. will begin showing videos on its main results page along with photos, books and other content previously separated into different categories.

Under a new “universal search” approach that Google began rolling out Wednesday afternoon, some requests will produce more than just a series of links and snippets pointing to other websites…

Google Universal Search Showing Youtube videoIf you’ve been using Google over the last few days you’ve probably already noticed the inclusion of video in search results. Using the example cited in the Post’s story, this is what it looks like:

The upshot … if you have video of yourself or your products that you’d like to show up in Google search then load them to YouTube.com and be sure that they’re tagged with the key words and phrases that you’d like them to appear under. Imagine, search on “Slicer and Dicer” and you may very well get Ron Popeil demonstrating his famous Dial-O-Matic Food Slicer.

If you don’t have video then grab the mini-cam and get shooting. Keep it short and sweet and use humor where you can. People respond to humor and will pass it on to their peer system. So, ready? Okay! Lights … Camera … ACTION!

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