What Tactics Do Online Marketers Use to Market?

Posted on May 23, 2007 by Tom Gray
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Online marketers use email marketing more than any other tactic with close to 73% favoring this medium. It’s no surprise that email newsletters (ezines) are the second most popular tactic at 61%. (What’s your most effective online marketing tactic? Vote below…)

Other tactics listed include

You can see all the online marketing tactics cited and their relative popularity at eMarketer.com.

[poll=2]

For those who answer ‘Other’ I invite you to leave a comment about what online marketing tactic you find most effective and, optionally, why. Thanks.

This entry was posted in Building Traffic, Email Marketing, Ezines, Marketing, Search Engine Optimization, Viral Marketing. Bookmark the permalink.
  • http://www.exec-comms.com/blog Ian

    None of these are mutually exclusive.It would be nice to allow a choice (2nd question?) about which of the various methods everyone uses.

    Tom’s Reply…
    Ian, it certainly would but that’s the limitation of the polling software. That’s why I had to ask the question as “What is the Most Effective…” Rather than “What … Tactics Do You Use?”