Category Archives: Paid Search

Surviving the Economic Storm: Advice from Team Double-Click

Posted on January 28, 2009 by Tom Gray

Good advice on surviving tough economic times from the virtual assistant folks at Team Double-Click® … I do want to draw special attention to one thing …  We didn’t stop marketing or selling.  Let me say that again.  We DIDN’T STOP … Continue reading →

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Marketing Tactics to Use for Biggest B2C Payoff

Posted on January 27, 2009 by Tom Gray

Paid Search, SEO Email Marketing Aren’t all these tactics supposed to be dead?

Posted in Email Marketing, Internet, Marketing, Paid Search, Search Engine Optimization | Tagged , , , | 1 Comment

Where to Concentrate Limited Search Engine Optimization & Marketing Resources?

Posted on April 13, 2007 by Tom Gray

DUH! Google of course. Google’s search market share continues to soar. InformationWeek cites the following statistics… “Some 64% of U.S. searches went through Google in March, according to data released on Wednesday by Internet metrics firm Hitwise, up from 58% … Continue reading →

Posted in Internet, Marketing, Paid Search, Search Engine Marketing, Search Engine Optimization | 1 Comment

Why You Should Use Paid Search

Posted on August 19, 2006 by Tom Gray

Many of you are probably wondering if you should use paid search to complement your search engine strategy — assuming you have a search engine strategy! Let’s start by clarifying, for those of you who aren’t sure, what constitutes paid … Continue reading →

Posted in Building Traffic, Google, Paid Search, Search Engine Marketing | Leave a comment