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Index of Articles
- Blogging (38)
- Blog Directories (4)
- Blogging Tools (9)
- Wordpress (1)
- Browsers (2)
- Building Traffic (27)
- Business Development (1)
- Calls To Action (33)
- Consumer Confidence (10)
- Conversion (23)
- Customer Acquisition (3)
- Customer Retention (13)
- Customer Service (8)
- Developing Content (20)
- Direct Mail (3)
- Ecommerce (10)
- Effective Online Copy (5)
- Effective Web Design (19)
- Email Marketing (37)
- Email List Building (4)
- Email Metrics (6)
- Ezines (12)
- Humor (?) (23)
- Oops (11)
- Internet (25)
- Marketing (90)
- Navigation (2)
- News (1)
- Podcasting (9)
- Podcasts (5)
- PR (3)
- Sales (7)
- Search Engine Marketing (18)
- Local Search (3)
- Paid Search (4)
- Search Engine Optimization (27)
- Google (12)
- Social Media (60)
- LinkedIn (1)
- Social Networks (9)
- Twitter (45)
- Spam and Phish (3)
- Technology & Gadgets (12)
- Testing (6)
- Tutorials (7)
- Uncategorized (70)
- Viral Marketing (10)
- Web Metrics (4)
- Web Usability (16)
- Web2.0 (7)
- Blogging (38)
What I'm Tweeting
- Shopping with our member discount at REI. (@ REI w/ 8 others) [pic]: http://4sq.com/eLmGOI 2011-04-10
- Kyle is taking good care of amy with her bike repairs (@ Salvagetti Bicycle Workshop) [pic]: http://4sq.com/f7ZLlj 2011-04-10
- Enjoyed volunteering at the 9healthfair. (@ Holy Cross Lutheran Church) http://4sq.com/ejuVTv 2011-04-09
- More updates...
Tag Archives: Marketing
Surviving the Economic Storm: Advice from Team Double-Click
Good advice on surviving tough economic times from the virtual assistant folks at Team Double-Click® … I do want to draw special attention to one thing … We didn’t stop marketing or selling. Let me say that again. We DIDN’T STOP … Continue reading
Social Media Networking: The Formula for Success
I recently made a presentation on social media marketing where I presented the following as the formula for social media marketing success… P4 + V = Vx Where the components of the social networking equation equal: P = passion, the … Continue reading
Posted in Marketing, Social Media, Web2.0
Tagged Marketing, Networking, Social Media
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Customer Retention, Part 2
Worth repeating (from the American Marketing Association newsletter)… A two-percent increase in customer retention has the same effect on profits as cutting costs by 10 percent.1 — 1 Business Gain from How You Retain, CMO Council with CSC, IBM and … Continue reading
Posted in Customer Retention
Tagged American Marketing Association, Customer Retention, Marketing
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The Best Time to Send Email
I’ve now seen 2 email marketing authorities in the last 2 days cite 2 case studies saying that the best time to send your email marketing missives is on Tuesday. Marketing Sherpa & Mail Dog Papers (published by Mail Dog … Continue reading
Posted in Email Marketing, Email Metrics, Ezines, Marketing
Tagged best time, email, Marketing, open rates, publish
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Sizing Up the Blogosphere or “How Big is It?
I originally reported the following data on the growth of the blogosphere as part of a post I was writing about a year and 1/2 ago. As sometimes happens, it got stuck in draft world and I never completed it. … Continue reading
Posted in Blogging, Building Traffic, Calls To Action, Internet, Marketing
Tagged Blogging, blogosphere, Marketing, Pew, Technorati
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A Million Small Business Bloggers Can’t Be Wrong
Not according to Liz Fuller at BusinessandBlogging.com in a recent post citing a New York Times article on the topic (Blogging’s a Low-Cost High Return Marketing Tool). I like the spin Liz put on it…
Political (Marketing) Oversight?
The upcoming election has engaged me as no other that I can remember. Maybe it’s because of my disgust with the status quo or the fact that we seem to have more, and better, choices than we’ve had in some … Continue reading
Posted in Calls To Action, Marketing
Tagged Colorado, Democratic Party, Marketing, Republican Party
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Use Transactional Emails to Create More Sales
What’s a transactional email, you ask? Well it’s an email message that you send to a customer as a result of a transaction – an order confirmation, a shipping notice, thank you for buying/subscribing/registering etc. maildogmanager.com reminds us to … … Continue reading
Posted in Email Marketing, Marketing, Sales
Tagged confirmation, Email Marketing, Internet, Marketing, thank you, transactional email
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Personalization – A Little Effort Goes a Long Way
Effective personalization in your email marketing is more than adding a Dear Josephina in front of your message. It can also involve creating a cultural connection. Google is great at this with their Google Doodles - special representations of their logo to commerate … Continue reading
